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Marina Antunes [Celluloid 08.21.12]

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With the new Dredd scheduled to open in exactly one month's time (September 21st), the marketing machine has been turned on and is getting ready to kick it into high gear.

In addition to the previously released trailer and red band clip, DreddReport.com has gone live with a huge collection of links to news stories that could well come from the future along with links to a few Google searches and a few others that simply link back to Dredd Report.


Likely, this will be the central location for the forthcoming media blitz that starts with this great PSA "Say No to Slo Mo!" I love these viral campaigns that extend the world of the movie (not that the Dredd universe really needs any further augmentation) and this one is certainly off to a great start. Combined with the early review from SDCC, this is very high on the watch list for September.



Via First Showing

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