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quietearth [Celluloid 03.10.15] horror



XLrator Media has launched a digital destination for its growing library of top genre films on Hulu, starting with the debut of the “MACABRE” collection. Content will begin streaming on March 15, 2015. The announcement was made today by XLrator Media CEO Barry Gordon.


“We are launching our company’s OTT initiative with the MACABRE Collection on Hulu," said Gordon. "It’s taken us four years to cultivate the MACABRE brand to the genre community. With so many horror and genre films out there, consumers value a highly curated label like MACABRE that represents the best of breed.”


“MACABRE” will be a destination for some of the top independent horror and genre films from around the globe, and will be the first of several premium-content destinations to be launched this year by XLrator Media in the fast-growing “over-the-top” distribution space.


FFuture XLrator destinations coming to Hulu and other platforms in 2015 include the media company's action label “TURBO” and offerings for fans of multi-cultural films and documentaries.


"With some of the top entertainment brands such as HBO, Showtime, CBS, Nickelodeon, and others having recently made announcements that they are going over the top (OTT), this is a clear sign that mainstream consumers are now ready for this new way to receive and view content," said Gordon. "With this validation of the OTT delivery space, we saw an opportunity to develop a network of “narrow-casted” content destinations for high-quality independent films that appeal to enthusiast audiences”


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